Wednesday, December 2, 2009

Boeing, Estée Lauder, Smith International, and Visa Executives Discuss Strategy After The Downturn: McKinsey Quarterly

From December 2009, Mckinsey Quarterly, "Navigating the new normal: A conversation with four chief strategy officers," including video and transcript.
Are we experiencing a conventional economic cycle? Or did the financial crisis of 2008 and subsequent global economic downturn mark the beginning of a “new normal” characterized by fundamental changes in the use of leverage, trajectory of globalization, nature of consumption patterns, and appetite for risk taking?
Read the entire article here.

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